Icebreaker
“Look deep into nature, and you will understand everything Better.” – Albert Einstein
Smart guy, that Albert. Icebreaker features this quote in their catalog, which tells us a lot about where they’re coming from. They chose to use 100% merino wool for all of their clothing—if it can keep the sheep who grow it warm in the harsh climate of New Zealand’s Southern Alps, it’s got to be more than good enough for us, right? Sometimes you just can’t improve on nature.
If you’re thinking, “Uh, oh… scratchy, hot, dull wool,” it’s time to introduce you to
today’s wool. Icebreaker’s base layers for kids are soft, colorful, machine washable, and both UV and fire resistant. Plus, we love that they’re super quick to dry and help keep your kid’s temperature at an even keel for all of his
outdoor activities , whether he’s still toddling in the snow or hitting the terrain park with his buds.
Honesty and ethics are crucial to Icebreaker as is concern for our environment and creating more sustainable business practices.